Twinfield start Vooruitstrevend Denken partnerprogramma voor accountants

11. feb, 2010 387 Comments

Future Proof accounting in het nieuwe decennium: ook de accountant zal het online werken steeds meer gaan omarmen. Dat ook de accountancybranche vooruitstrevend te werk moet gaan om de concurrentie voor te blijven wordt steeds duidelijker. Twinfield, pionier en marktleider op het gebied van online boekhouding, komt dit jaar dan ook met het Vooruitstrevend Denken programma voor accountants. Binnen dit partnerprogramma voor accountants biedt Twinfield naast de ondersteuning voor de implementatie van online boekhouden ook sales- en marketing ondersteuning voor het vermarkten van hun nieuwe online dienst.


De accountant moet weer adviseur worden

“
In de accountancybranche zullen administratieve processen in toenemende mate een ondersteunende rol krijgen en zal het zwaartepunt steeds meer op de rol van adviseur komen te liggen. Dat is namelijk waar de accountant en zijn kennis anno 2010 toegevoegde waarde kan bieden en een behoefte kan vervullen. Om de ruimte voor die rol van financieel adviseur te creëren, zullen de administratieve processen efficiënt en laagdrempelig moeten zijn.

Vooruit denken en kansen creëren

Online boekhouden vormt hierin een essentieel onderdeel. De mogelijkheden tot online samenwerking bieden namelijk legio kansen voor accountants en hun klanten. Twinfield helpt accountants om die efficiencyslagen te maken door middel van het implementeren van online boekhouden. “Alleen het gebruiken van online boekhoudsoftware is natuurlijk niet voldoende,” zegt Mark Appel, marketing manager bij Twinfield, “ de traditionele manier van bedrijfsvoering dient structureel anders te worden opgepakt. Als je de concurrentie voor wilt blijven, zul je vooruit moeten denken en ontwikkelingen als kansen moeten oppakken.”

Twinfield partnerprogramma helpt accountant vooruit

Met die gedachte is Twinfield dan ook met het Vooruitstrevend Denken programma begonnen. Dit programma helpt partners op weg naar meer efficiëntie in het bedienen van bestaande klanten en biedt daarnaast diversen middelen om nieuwe klanten aan te trekken. Hierbij kan gedacht worden aan elektronische brochures, email templates en andere online communicatiemiddelen, maar ook het organiseren van klantendagen vanuit de accountant.
“Toen Twinfield 10 jaar geleden werd opricht zag men al dat online samenwerken de toekomst zou zijn, en nu is het tijd dat we de markt nog verder begeleiden in deze nieuwe manier van werken,“ aldus Mark Appel.


Voor meer informatie over Twinfield en het Vooruitstrevend Denken programma ga naar www.twinfield.com/vooruitstrevenddenken.

Twinfield, Vooruitstrevend denken
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